Eardley Factor Articles: Home: A Strategy Markedly Improving the Probability of TV Marketing Success
                                         The Eardley Factor and You
                                         Marketing Success
                                         Do Your Ads Match The Eardley Factor Standard of Excellence?
                                         EardleyFactor Confidently Predicts Bush Victory
                                         Teresa Heinz-Kerry's Democratic Disconnect

                                         Why John Kerry Lost
                                         
Fox News 100 Ads Eardley Factor Evaluation
                                         Sublime, Subliminal, Secrets and Shambles
                                         CNN 100 Ads Eardley Factor Evaluation

                                         MSNBC 100 Ads Eardley Factor Evaluation
                                         ABC 100 Ads Eardley Factor Evaluation
                                         Fox News 37 Ads Eardley Factor Evaluation
                                         Hillary Rodham Clinton, Our Next President
                                         Eardley Factor Gives Mrs. Snowball the "Cold Shoulder"
                                         Predicting Election 2008 Through the Lens of Eardley Factor Analysis
                                         The Race to the White House
                                         Obama on the Slide
                                         `Walking the Plank' or `Jumping Ship?'
                                         McCain Back from the Brink
                                         Neuromarketing the Next Big Idea?
                                         Market Research the Poor Relation
                                         'Head On' Proves the Point
                                         Dollar Woes Spell Doom
                                         Smell: The Sense We Neglect
                                         Bits and Pieces
                                         Primary Dyspepsia
                                         Don't be afraid of the 'Holy Grail'
                                         Mother's Milk Can Turn Women On!
                                         For Love or Money
                                         When Life was Brutish and Short
                                         Is Bob Prechter Right?
                                         Torture? What Torture!
                                         Dollar Weakness Now Critical
                                         Telling it like it is


Torture? What Torture!

It all depends on what you mean! As a child I remember the famous BBC program 'The Brains Trust' being aired on Friday night. The most famous member of the trust was Professor Joad. The format was not unlike ESPN question and answer sessions of today. Rather intellectual for its time, it drew an audience of millions, including my father and myself. When the good professor was asked a 'difficult' question he would respond with his catch phrase. ''It all depends,'' he would say, ''on what you mean.'' Now where have we heard that before? Seems like only yesterday we heard a certain William Jefferson Clinton spout something similar when asked some difficult questions about what constituted sexual intercourse.

Only the other day Presidential hopefuls were quizzed about torture. One would imagine they'd never heard the word before. Hillary R. Clinton seemed indignant. The record shows that HRC has certainly flip-flopped on this issue. Her statements have varied in rhetoric and content quite considerably over the past months. At one point she was heard to cry something to the effect that it was almost insulting to have to answer that question. More recently she has been much more evasive. Now she would permit whatever is ''lawful' and might stomach activity in the ''ticking time -bomb' scenario. Why has she changed her tune?

'Eardleyfactor' believes it knows the answer.

In our last article we shared our premonition that matters could not be allowed drag on in the Middle East. The enemy was at the gate and the 'dogs of war' were getting restless. When Rudi Giuliani was equally evasive about 'waterboarding' (simulated drowning), and he was allowed to get away with it without too much fuss. John McCain was let off the hook for his tasteless parody of the 'Beach Boys' 'Barbara Ann'. Remember 'Bomb bomb bomb, bomb bomb Iran' ? A mild rebuke was all that he received.

Why is it different for Senator Clinton? The factor analysis demonstrates that she is already the unstoppable Democratic candidate for President. We forecast this more than a year ago and we have never wavered. The truth is that the situation is now so serious for our country that even liberal HRC needs to present a warlike image. Any suggestion she would be soft on terror would scupper her chances of landing the big prize. She knows that the Republicans have all been briefed on the seriousness of the situation and the inevitability of action against Iran and possibly Syria. However, that bit of the equation may be left to the Israelis.

We repeat our forecast that there exists still a high probability for an 'event' taking place in the USA in the not too distant future which would act as the trigger for such operations. Today's non farm payroll numbers will not be enough to stem the tide. The dollar's inexorable slide continues. When Citibank can't make it, who can? Merrill Lynch ex- boss O'Neal certainly couldn't. He was lucky. He walked away with more than $150 million. All the people who will have their properties repossessed won't be so lucky.
Even Mrs. Clinton may have to face this unpalatable truth. When times are this bad almost anything goes, even torture.

 

Robert Jack Eardley, M.D.                                                              Robert Francis Eardley, Cert. Ed., B.A.
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