Eardley Factor Articles: Home: A Strategy Markedly
Improving the Probability of TV Marketing Success
The Eardley
Factor and You
Marketing
Success
Do Your Ads
Match The Eardley Factor Standard of Excellence?
EardleyFactor
Confidently Predicts Bush Victory
Teresa Heinz-Kerry's
Democratic Disconnect
Why John
Kerry Lost
Fox News
100 Ads Eardley Factor Evaluation
Sublime,
Subliminal, Secrets and Shambles
CNN 100 Ads Eardley
Factor Evaluation
MSNBC 100 Ads
Eardley Factor Evaluation
ABC 100 Ads Eardley
Factor Evaluation
Fox News
37 Ads Eardley Factor Evaluation
Hillary Rodham Clinton, Our Next President
Eardley
Factor Gives Mrs. Snowball the "Cold Shoulder"
Predicting
Election 2008 Through the Lens of Eardley Factor Analysis
The
Race to the White House
Obama
on the Slide
`Walking
the Plank' or `Jumping Ship?'
McCain
Back from the Brink
Neuromarketing
the Next Big Idea?
Market
Research the Poor Relation
'Head
On' Proves the Point
Dollar
Woes Spell Doom
Smell:
The Sense We Neglect
Bits and
Pieces
Primary
Dyspepsia
Don't
be afraid of the 'Holy Grail'
Mother's
Milk Can Turn Women On!
For Love
or Money
When
Life was Brutish and Short
Is
Bob Prechter Right?
Torture?
What Torture!
Dollar
Weakness Now Critical
Telling
it like it is
Hillary Rodham Clinton, Our Next President
After watching Hillary Rodham Clinton the other day on television, where she was at a group of the liberal left of the democratic party, her stance was quite remarkable. It is fairly obvious she has developed extreme sensitivity to the voters, either by her own experience or with the help of her husband, Bill Clinton. If one will look at the record and follow her past from day one of Bill Clinton's presidency, she has matured into a very wise woman. One might say cool, calm, and collected. She fits into the Eardley Factor extremely well, following into an eight Eardley Factor number without question, and maybe higher. Basically, she is being advertised and marketed for one purpose only, and that is to be our next president. As of this date, she has made no mistakes. We wish her well.
Watch her demeanor in the Senate, and in particular how she handles the military Iraq situation. She does not falter and yield to those that would like to persuade her to do otherwise. She continues down the main stream, as did her husband. Some people would say that it is a scary thought that she could be elected president. However, with her background she probably would make an excellent president. She does not appear to act out of her emotions. One would say that her past has been predetermined, if by no one else, her husband. And we shall have him as our first man in the White House, instead of the first lady. We recall her past performance in the White House, initially in health issues. She was rebuked. However, she overcame this even in spite of the Monica situation. There are those who are underestimating her, but her period through eight years of the White House, and now in the senate of New York for six years. She is probably the most seasoned politician currently on the stage in the United States. Actually she fits into our Eardley Factor based on her being marketed and advertised to win. And as of this date, she will be our next president. Watch her closely, and one can tell how marketing and advertising works in the presidential race. Former President Bill Clinton knows it all too well. She has a wonderful mentor. And again, following her recent exposure on the television, she is presidential material, and presents herself as such. Currently she has no competition from the democrat or republican side, except for Joe Lieberman, Rudolph Giuliani, and Newt Gingrich, because they rate high on the Eardley Factor.
However her TV appearances on August the 4th and 10th leave a lot to be desired. First her appearance, she looked tired, dark circles under the eyes, her golden hair with the blue suit, she really did not come across well. She didn't present herself as presidential material. Her reading the prepared article that attacked Secretary of Defense Donald Rumsfield was inappropriate. He won that contest. She appeared as if she was angry, not at Rumsfield, but at the article she was reading. It wasn't Hillary Clinton. Someone has ill-advised her. To attack him personally is not in character for her. It would have been better had she done it off the cuff and ask the Secretary, "may we go over the past, starting with the beginning in Iraq and if you had the choice to do it all over again, what would you have done?" She would have won the day. Hillary Rodham Clinton didn't do well reading that prepared speech. It is not Hillary. Eardley Factor rates her as a "three" for August the 4th and the 10th.
Robert Jack Eardley, M.D.
Robert Francis Eardley, Cert. Ed., B.A.
3366 Commodore Drive
e-mail: robertfrancis@eardley.org
Lexington, Kentucky 40502-3602
(859) 229-7714
For those interested e-mail
inquiry@eardleyfactor.com
or
robertjack@eardley.org